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    Home » Apple and Hermès: Ten Years of Sustained Creativity
    Fashion & Accessories

    Apple and Hermès: Ten Years of Sustained Creativity

    September 20, 20252 Mins Read

    For ten years, the collaboration between Apple and Hermès has been based on a shared ambition of combining beauty and functionality into objects that enrich people’s lives. Established in 2015, the Apple-Hermès partnership is the meeting of two cultures united by a common quest for excellence and authenticity to respond to the needs of people who seek beauty in design, cutting-edge technology, high-quality materials and exceptional know-how. This season, Apple and Hermès have drawn the contours of new models, bringing together imagination and precision. From the watch face to the strap, drawing is everywhere, tracing a timeless allure.

     Scub’H Diving: Dynamic style

    The Apple Watch Hermès Ultra has acquired a new rubber strap with sporty lines. Fitted with a titanium buckle and imbued with a nautical spirit, this model stands out with its circular perforations. Ultra-light on the wrist and always ready for a dive, it is the perfect partner for all getaways.

     Grand H fin: Capitalising on finesse

    The Grand H metal bracelet has been reinvented, with slender lines and a light spirit. Two H links frame the case at either end, encircling the wrist with their subtle signature.

    Faubourg Party:Drawing having fun

    The Apple Watch Hermès is set to party time, with the Faubourg Party design adorning its watch face and strap. Stitch by stitch, the pixel designs by Tibor Kárpáti knit the iconic façade of the 24 Faubourg store. As you stroll between the window displays, roof terraces and gardens, you might just see a horse on a bicycle or, maybe, a lad holding an apple? On the screen, 24 stories come to life according to the time, the weather or the date.

    Animaux Bandana: A scarf on the wrist

    Horses, toucans, monkeys, parrots and sloths have escaped from Shinsuke Kawahara’s eponymous silk scarf and have been screen-printed onto the straps of this Apple Watch Hermès. In leather and an array of colours, the strap brings the spirit of the bandana to the wrist.

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    Apple and Hermès: Ten Years of Sustained Creativity

    September 20, 2025

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    September 8, 2025

    Beyond the Velvet Rope: An Interview with Dan Alam, the Visionary Founder of L’invité.

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